One consistent daily search-interest series, over years
Google Trends is free and widely used to track public interest in a brand, product or topic — but its exports aren't built for long-period daily analysis. We deliver a single daily series where every day is comparable to every other day.
The problem
No absolute volumes
Every export is rescaled from 0 to 100 relative to the highest point in the requested window, so the same value can mean very different real search levels depending on the period.
Daily data only for a few months
Daily resolution is limited to short windows; any longer period comes back only weekly or monthly.
Windows don't fit together
Each window has its own scale. Simply concatenating them creates artificial jumps at the boundaries, distorts comparisons and makes the data unreliable for analysis, reporting or modelling.
Before and after
Windows simply concatenated
Each few-month block is rescaled to 0–100 on its own: artificial jumps appear at every boundary.
Our consistent series
One scale across the whole period, with the real day-to-day variations preserved.
Search interest · Illustrative data.
What you receive
- A CSV file with one value for every day of the requested period
- A single scale: every day is directly comparable to every other day
- Real day-to-day variations, with no jumps at window boundaries
- A series ready for reporting, trend analysis or statistical modelling
Use cases
- Brand tracking
- Follow interest in your brand or competitors day by day over years.
- Sponsorships & events
- See how interest reacts around a sponsorship, trade show or media coverage.
- Reporting & modelling
- Feed dashboards and models with a reliable series instead of stitched fragments.
Even more useful with impact measurement
The rebuilt series can become the KPI to measure — for example brand interest before and after a campaign — or a control variable that explains your metric's usual behaviour.